SAN FERNANDO VALLEY
TAXABLE RETAIL SALES

$1,000's

1990

1991

1992

1993

1994

1995

1996

Retail Stores

Apparel stores

778,886

753,580

733,378

738,724

767,002

760,852

802,655

General merchandise stores

1,300,178

1,289,233

1,298,385

1,254,204

1,253,142

1,257,268

1,221,107

Drug stores

214,186

220,573

242,139

231,617

235,201

228,039

244,550

Food stores

753,374

817,332

856,352

690,313

678,244

692,490

717,248

Packaged liqor stores

141,681

133,777

126,187

112,954

114,355

111,138

110,920

Eating and drinking places

1,460,796

1,440,731

1,377,600

1,347,767

1,417,344

1,437,119

1,504,746

Home furnish, and appliances

583,593

596,396

571,867

554,578

638,301

616,440

581,109

Bldg. Matrl. And farm implmts.

680,672

596,613

576,715

581,006

674,181

675,568

650,239

Auto dealers and auto supplies

1,447,936

1,197,099

1,099,545

1,070,540

1,184,782

1,262,754

1,319,122

Service stations

836,782

799,708

916,730

942,666

975,802

944,843

1,035,083

Other retail stores

1,794,192

1,644,927

1,623,826

1,617,106

1,735,394

1,799,253

1,925,655

Retail Stores Totals

9,992,276

9,525,778

9,513,147

9,171,941

9,757,473

9,881,835

10,221,635

All other Outlets

4,165,981

3,860,196

3,725,738

3,612,273

3,775,004

3,888,862

4,125,751

Totals All Outlets

14,158,257

13,385,973

13,238,885

12,784,214

13,532,477

13,770,696

14,347,385

Source: State Board of Equalization, Economic Alliance of the San Fernando Valley
Note: "Los Angeles - Valley" portion based on ratios established by State Board of Equalization, 1996

$1,000's

1990

1991

1992

1993

1994

1995

1996

Retail Stores

Apparel stores

16,878

20,149

41,410

65,236

97,070

90,800

93,461

General merchandise stores

147,384

148,253

158,030

144,805

163,868

144,197

138,011

Drug stores

22,051

23,920

26,679

25,188

26,044

24,509

26,281

Food stores

60,606

66,607

75,503

61,397

61,757

62,504

63,712

Packaged liqor stores

4,823

4,613

4,599

4,982

5,138

5,163

5,169

Eating and drinking places

117,312

122,787

113,478

116,676

124,223

135,350

147,849

Home furnish, and appliances

39,027

85,820

88,058

84,856

104,200

105,117

106,630

Bldg. Matrl. And farm implmts.

62,561

51,658

45,441

43,389

45,501

51,075

45,177

Auto dealers and auto supplies

51,026

38,370

32,764

32,106

35,125

38,129

39,457

Service stations

62,786

59,103

71,502

67,375

73,897

70,436

73,570

Other retail stores

117,276

108,052

130,088

132,911

136,836

149,587

183,987

Retail Stores Totals

701,730

729,332

787,552

778,921

873,659

876,867

923,304

All other Outlets

489,910

448,163

409,315

430,104

466,746

449,728

542,106

Totals All Outlets

1,191,640

1,177,495

1,196,867

1,209,025

1,340,405

1,326,595

1,465,410

Source: State Board of Equalization

$1,000's

1990

1991

1992

1993

1994

1995

1996

Retail Stores

Apparel stores

n/a

n/a

n/a

n/a

n/a

n/a

n/a

General merchandise stores

n/a

n/a

n/a

n/a

n/a

n/a

n/a

Drug stores

n/a

n/a

n/a

n/a

n/a

n/a

n/a

Food stores

n/a

n/a

n/a

n/a

n/a

n/a

n/a

Packaged liqor stores

n/a

n/a

n/a

n/a

n/a

n/a

n/a

Eating and drinking places

n/a

n/a

n/a

n/a

n/a

n/a

n/a

Home furnish, and appliances

n/a

n/a

n/a

n/a

n/a

n/a

n/a

Bldg. Matrl. And farm implmts.

n/a

n/a

n/a

n/a

n/a

n/a

n/a

Auto dealers and auto supplies

n/a

n/a

n/a

n/a

n/a

n/a

n/a

Service stations

n/a

n/a

n/a

n/a

n/a

n/a

n/a

Other retail stores

n/a

n/a

n/a

n/a

n/a

n/a

n/a

Retail Stores Totals

n/a

35,808

90,423

30,467

83,726

96,070

109,200

All other Outlets

n/a

9,718

26,932

94,106

34,008

34,747

39,320

Totals All Outlets

n/a

45,526

117,355

124,573

117,734

130,817

148,520

Source: State Board of Equalization

$1,000's

1990

1991

1992

1993

1994

1995

1996

Retail Stores

Apparel stores

110,720

106,117

104,566

108,029

116,885

112,403

110,987

General merchandise stores

263,430

247,857

246,221

236,895

273,449

255,046

253,005

Drug stores

17,441

18,497

21,598

20,844

22,183

22,336

24,830

Food stores

83,757

89,560

93,549

76,836

76,286

77,948

79,376

Packaged liqor stores

14,307

11,966

11,667

10,504

12,345

13,076

13,108

Eating and drinking places

135,506

141,728

140,643

142,026

150,466

146,298

142,621

Home furnish, and appliances

62,974

50,030

46,058

44,683

47,847

46,368

46,399

Bldg. Matrl. And farm implmts.

62,902

56,934

80,060

109,676

120,838

119,638

116,078

Auto dealers and auto supplies

350,055

270,936

255,041

246,952

278,867

312,363

354,013

Service stations

68,521

64,014

69,428

69,376

72,352

75,272

82,480

Other retail stores

213,947

206,960

184,123

186,144

198,832

186,508

199,609

Retail Stores Totals

1,383,560

1,264,599

1,252,954

1,251,965

1,370,350

1,367,256

1,422,506

All other Outlets

327,072

328,365

336,195

342,827

365,423

386,292

359,149

Totals All Outlets

1,710,632

1,592,964

1,589,149

1,594,792

1,735,773

1,753,548

1,781,655

Source: State Board of Equalization

$1,000's

1990

1991

1992

1993

1994

1995

1996

Retail Stores

Apparel stores

642,107

617,957

578,461

557,754

544,709

549,317

590,442

General merchandise stores

847,747

822,295

821,385

796,264

738,374

787,297

760,210

Drug stores

174,694

178,156

193,862

185,585

186,974

181,194

193,439

Food stores

598,149

648,334

674,869

540,611

528,932

540,054

559,898

Packaged liqor stores

120,614

115,303

107,971

95,924

95,265

91,536

91,317

Eating and drinking places

1,183,992

1,152,086

1,098,729

1,063,453

1,113,761

1,129,225

1,188,313

Home furnish, and appliances

470,264

447,385

423,909

412,255

472,830

452,157

416,576

Bldg. Matrl. And farm implmts.

508,168

440,951

404,439

380,953

447,204

448,320

439,759

Auto dealers and auto supplies

995,723

850,509

775,336

753,146

832,965

872,818

887,590

Service stations

693,449

666,732

775,800

805,915

824,301

793,519

873,220

Other retail stores

1,327,474

1,202,511

1,174,051

1,141,754

1,233,994

1,289,067

1,357,289

Retail Stores Totals

7,562,381

7,142,220

7,028,812

6,733,614

7,019,308

7,134,505

7,358,053

All other Outlets

3,218,276

2,962,056

2,856,098

2,642,609

2,796,413

2,899,818

3,072,472

Totals All Outlets

10,780,657

10,104,276

9,884,911

9,376,224

9,815,721

10,034,323

10,430,526

Source: State Board of Equalization, Economic Alliance of the San Fernando Valley
Note: "Los Angeles - Valley" portion based on ratios established by State Board of Equalization, 1996

$1,000's

1990

1991

1992

1993

1994

1995

1996

Retail Stores

Apparel stores

9,181

9,357

8,941

7,705

8,338

8,332

7,765

General merchandise stores

41,617

70,828

72,749

76,240

77,451

70,728

69,881

Drug stores

#

#

#

#

#

#

#

Food stores

10,862

12,831

12,431

11,469

11,269

11,984

14,262

Packaged liqor stores

1,937

1,895

1,950

1,544

1,607

1,363

1,326

Eating and drinking places

23,986

24,130

24,750

25,612

28,894

26,246

25,963

Home furnish, and appliances

11,328

13,161

13,842

12,784

13,424

12,798

11,504

Bldg. Matrl. And farm implmts.

47,041

47,070

46,775

46,988

60,638

56,535

49,225

Auto dealers and auto supplies

51,132

37,284

36,404

38,336

37,825

39,444

38,062

Service stations

12,026

9,859

#

#

5,252

5,616

5,813

Other retail stores

21,559

19,190

27,481

50,610

54,631

60,105

65,697

Retail Stores Totals

230,669

245,605

245,323

271,288

299,329

293,151

289,498

All other Outlets

77,933

63,491

50,245

56,714

63,822

68,064

60,200

Totals All Outlets

308,602

309,096

295,568

328,002

363,151

361,215

349,698

Source: State Board of Equalization
Materials omitted by the State Board of Equalization for confidentiality on limited number of businesses marked with #.

Retail Stores Totals

105,749

100,370

100,616

98,305

103,389

105,969

110,696

Business and Personal Services

8,187

7,844

7,467

7,381

7,712

8,016

8,377

All other Outlets

52,790

48,402

46,953

45,913

48,592

50,213

52,503

Totals All Outlets

166,726

156,616

155,035

151,599

159,693

164,198

171,576

Source: State Board of Equalization

$1,000's

1990

1991

1992

1993

1994

1995

1996

Retail Stores

Apparel stores

1,533,273

1,475,606

1,381,296

1,331,850

1,300,699

1,311,704

1,409,904

General merchandise stores

2,024,318

1,963,542

1,961,368

1,901,383

1,763,149

1,879,970

1,815,289

Drug stores

417,149

425,416

462,919

443,154

446,471

432,670

461,909

Food stores

1,428,307

1,548,144

1,611,507

1,290,914

1,263,025

1,289,584

1,336,969

Packaged liqor stores

288,012

275,330

257,822

229,056

227,482

218,577

218,054

Eating and drinking places

2,827,231

2,751,043

2,623,632

2,539,397

2,659,527

2,696,453

2,837,548

Home furnish, and appliances

1,122,934

1,068,302

1,012,244

984,415

1,129,061

1,079,697

994,734

Bldg. Matrl. And farm implmts.

1,213,444

1,052,937

965,751

909,669

1,067,869

1,070,534

1,050,092

Auto dealers and auto supplies

2,377,666

2,030,914

1,851,408

1,798,421

1,989,019

2,084,185

2,119,459

Service stations

1,655,872

1,592,075

1,852,518

1,924,428

1,968,331

1,894,828

2,085,145

Other retail stores

3,169,849

2,871,451

2,803,492

2,726,372

2,946,628

3,078,136

3,241,042

Retail Stores Totals

18,058,055

17,054,760

16,783,957

16,079,059

16,761,261

17,036,338

17,570,145

All other Outlets

7,684,855

7,073,033

6,820,019

6,310,233

6,677,498

6,924,416

7,336,694

Totals All Outlets

25,742,910

24,127,793

23,603,976

22,389,292

23,438,759

23,960,754

24,906,839

Source: State Board of Equalization